East Coast

Welcome to our blog

We’ll bring you some sneak peeks of what’s going on behind the scenes at East Coast, share helpful advice, and talk about the wonderful, challenging adventure of being a parent. If you’d like to talk to us about working on a collaborative piece, please click here to contact our marketing team.


    Preparing For Baby Number Two

    So, you’re pregnant with your second baby, but there’s no need to worry because this time around you’re older, wiser and much less naïve than with baby number one, right? So wh... [READ]


    Gift Guide – Baby’s First Christmas for under £15

    Does your gift list this year include a few new additions? Christmas is wonderful, particularly with a new baby in your family or circle of friends, but what do you buy for someone who’s too ti... [READ]


    Tips for Your Baby’s First Christmas

    Christmas is often a time for being with your family, and having a new addition to the family makes it even more special. But it can be really tiring for new parents too . If you’re feeling da... [READ]


    Essential baby products

    Your new baby comes with a bit of a shopping list, and once you start looking you realise how many products there are to choose from. So how do you know what you’ll need, if you’ve n... [READ]


    Post-baby hacks to make life (a little) easier

    Ok, we know that parenting is a wonderful thing, but it can also be tiring and stressful, especially when you’re sleep deprived!  To help you keep your cool, we’ve put together a fe... [READ]


    Guest Blog: Tummy Time Tips from Dr Lin Day

    I talk about tummy time a lot, but that’s ok because I love it! I know that it is important and I love to talk about the virtues of putting baby on their front (even if it’s just for a l... [READ]


    Guest Blog: Dr Lin Day, Founder of Baby Sensory

    To celebrate the launch of ‘Say Hello’ our new range of intelligent toys, we asked Dr Lin Day of Baby Sensory (who actually worked with us to create these development toys!) to explain wh... [READ]

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