East Coast

Welcome to our blog

We’ll bring you some sneak peeks of what’s going on behind the scenes at East Coast, share helpful advice, and talk about the wonderful, challenging adventure of being a parent. If you’d like to talk to us about working on a collaborative piece, please click here to contact our marketing team.

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    How To Feed Your Baby On The Go

    The first six months of feeding your baby are relatively simple – they eat milk. We know there are a few ways of doing that, and it’s not always an easy time, but when you take your baby ... [READ]


    Winter Sleep Advice for Your Baby

    As the nights get colder, it’s important to make sure your baby stays warm – but not too hot – at night. We’ve put together some tips to keep your little one comfortable and s... [READ]

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    Preparing For Baby Number Two

    So, you’re pregnant with your second baby, but there’s no need to worry because this time around you’re older, wiser and much less naïve than with baby number one, right? So wh... [READ]


    Gift Guide – Baby’s First Christmas for under £15

    Does your gift list this year include a few new additions? Christmas is wonderful, particularly with a new baby in your family or circle of friends, but what do you buy for someone who’s too ti... [READ]


    Tips for Your Baby’s First Christmas

    Christmas is often a time for being with your family, and having a new addition to the family makes it even more special. But it can be really tiring for new parents too . If you’re feeling da... [READ]


    Moving From A Cot To A Bed – Ten Top Tips

    It’s an exciting time for little ones when they move from sleeping in a cot to a ‘big bed’ – it’s a sign they’re growing up and gaining a bit more independence. S... [READ]

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    Getting Baby-Ready - The Dresser Hack Challenge

    Getting ready for your new baby is such a lovely and exciting time. Everything from decorating the nursery to buying furniture, clothes and nappies is all part of the nesting ritual that helps us to ... [READ]


    Pushchair Buying Guide

    Buying a pushchair is one of the biggest purchases you’re likely to make for your new arrival. No doubt you’ll spend hours researching this important piece of kit and still find yourself ... [READ]


    Ten Tips for a Happy Bath Time

    Bath time is the perfect way to end a busy day, providing a calming experience that will help your baby unwind, while providing lots of lovely moments for you and little one to connect. Once you thi... [READ]

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    Essential baby products

    Your new baby comes with a bit of a shopping list, and once you start looking you realise how many products there are to choose from. So how do you know what you’ll need, if you’ve n... [READ]


    Sensory play ideas for your baby’s first year

    Guest Blog by Dr Lin Day, Baby Sensory The first year of a baby’s life is such an exciting time. You will see them change and develop at an alarming rate – with so many miles... [READ]


    Post-baby hacks to make life (a little) easier

    Ok, we know that parenting is a wonderful thing, but it can also be tiring and stressful, especially when you’re sleep deprived!  To help you keep your cool, we’ve put together a fe... [READ]


    Buying Guide: Finding the perfect cot

    When planning your baby’s room, deciding which cot to buy is a key decision! Your baby will sleep in their new bed until they are 2-4 years old, so it is important to choose a cot that’s... [READ]


    Keeping your baby cool in the hot weather

    The sun is out and it appears that summer has finally arrived, hooray! But the warm weather can be tricky if you have a small baby that needs protecting from the heat. Put too many clothes on them a... [READ]

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    Establishing a bedtime routine for baby – top tips

    When your baby is around three months old you might want to introduce a bedtime routine; a familiar routine can help to regulate your baby’s body clock and help to establish a good sleeping pa... [READ]


    Guest Blog: Tummy Time Tips from Dr Lin Day

    I talk about tummy time a lot, but that’s ok because I love it! I know that it is important and I love to talk about the virtues of putting baby on their front (even if it’s just for a l... [READ]


    Travelling with babies – our top tips

    Travelling with babies can be challenging, whether it’s a simple drive to the seaside or a long haul flight to the other side of the world!  As the holiday season is almost upon us we thou... [READ]


    Nursery Trends 2016

    At East Coast Nursery we’ve been designing baby furniture since 1987. We’re passionate about classic design, but we also love researching new trends to bring you the latest looks for your... [READ]

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    Guest Blog: Dr Lin Day, Founder of Baby Sensory

    To celebrate the launch of ‘Say Hello’ our new range of intelligent toys, we asked Dr Lin Day of Baby Sensory (who actually worked with us to create these development toys!) to explain wh... [READ]

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    Designing your nursery

    The time has come to design the nursery for your new arrival, how exciting! From choosing the colours, layout and furniture to shopping for all the super-cute finishing touches – this is one of... [READ]

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